October 2017 – Poor leadership is the great neutralizer. The failure to lead and inspire will neutralize your data. The data might show that following up on leads a certain number of times will increase your conversion rates by X but if the follow up is done by someone that is unhappy and uninspired the data has just been neutralized. There is no replacement for strong leadership. It builds trust, confidence, passion and inspiration. Have great leaders and use the data properly and your business will soar beyond your imagination.

 

 

Bill Nye has more than 20 years of experience in the industry but rather than relying on past experiences to guide his decisions he loves to explore new ways of improving the experience for both our residents as well as our Berger team.

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